
Club Address: 204 Varick Street at West Houston
Mailing
Address: 200 Varick Street, Basement New York, NY 10014
Phone: 212.243.4940
Fax: 212.645.1703
Website: http://www.sobs.com
Email: sobs@sobs.com
25 years ago, June
1982 to be exact, something began to bubble on Varick Street in lower
Manhattan. Fueled by a total commitment to exposing the musical wealth
and heritage of the Afro-Latino Diaspora to as many people as possible,
Larry Gold opened the doors to what would become New York City's
premier venue for world music; Sounds Of Brazil, commonly known as S.O.B.'S.
At the time, Varick
Street wasn't exactly a hub of culture in Manhattan. The area South of
Houston wasn't yet known as the trendy, cutting-edge community of "SoHo"
that has since developed. It was simply a strip of asphalt that led to the
Holland Tunnel marked by non-descript warehouses and a squat, grey post
office. Needless to say, it wasn't exactly inviting. But true to his
can-do New York spirit, Larry Gold forged ahead with his dream and due to
his dedication, the corner of West Houston and Varick Streets was
transformed from a family diner in the middle of a harsh commercial
landscape to an internationally known, highly respected oasis of world
music and fine cuisine in the heart of SoHo. The venue instantly began to
draw the young, hip and creative crowd that would eventually help to
transform and revitalize the area from a virtual no-man's-land to a
vibrant and exciting community of artists and cutting-edge commerce.
Fast-forward 25 years
to New York City, 2008 and the SoHo scene that S.O.B.'S helped to create.
The venue and the neighborhood remain an important and vital part
of the cultural fabric of New York, drawing both locals and tourists
from around the world. S.O.B.'S caters to the tastes of both seasoned
New Yorker's as well as visitors by providing top-notch entertainment
in an intimate setting. In fact, S.O.B.'s has developed a reputation
amongst artists and industry insiders as the place to check for trends
and artists on the cusp of a breakthrough to the mainstream. The list
of performers who have honed their pre-fame chops on the artist-friendly
stage at S.O.B.'S is a veritable who's who of well-known artists.
Even more impressive is the number of artists who have reached mainstream
success but still chose to return to S.O.B.s to maintain an intimate
connection with their audience.
Beyond the music,
S.O.B.'S is known for serving some of the finest cuisine in the area with
a menu that features Latin and Brazilian specialties in a relaxed,
friendly and fun atmosphere where the party never stops. Whether you enjoy
the familiar or the eclectic, there is always something special happening
at S.O.B.'S, much like the neighborhood of which the venue is a part. So take some time
out from your hectic schedule and treat yourself to a tropical getaway
right in the heart of SoHo! Come in, check your troubles at the door and
enjoy dinner, an exotic cocktail and a great show!
All
Audio and Visual equipment being brought to the club must be approved by
the management before it will be allowed in the club.
|